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AOL Acquires Sphere

Discussion in 'General Discussions and Lounge' started by kappa84, Apr 16, 2008.

  1. kappa84

    kappa84 Senior Member Webmaster

    In a press release on April 14, AOL announced that it has acquired Sphere Source, a provider of contextual search tools which offers related content to publishers. Sphere will operate as a part of AOL’s Programming division.

    Before the acquiring took place, AOL partnered with Sphere to develop AOL News and myAOL service- Mgnet. It seems that AOL is very excited about this purchase because they could take huge advantage from the Sphere’s publisher network.

    Financial terms of this deal were not disclosed.

    Source: AOL Corporate website.

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