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Customers flock to online shops

Discussion in 'General Webmaster Helpdesk' started by temi, Nov 12, 2004.

  1. temi

    temi Facilitator Webmaster

    Online shopping can be less hassle than the High Street
    Online buying habits have changed dramatically in the last five years, a survey has found.
    Of 2,000 web-using Britons interviewed a whopping 94% had bought something online, the survey found. This compares to just 37% five years ago.

    Half of those interviewed believed that 40% or more of their purchases would be done online in five years time.

    The figures suggest that online retailers will prosper during the run-up to Christmas.

    The research reveals that many consumers are surprised at the speed with which they have taken to online shopping.

    Almost three-quarters, 74%, of those questioned said they used the net much more now than they thought they would.

    Many said there was still more they could do online and expected to use the net to do more shopping and organising in the future.
    Source: bbc.co.uk
    full story: news.bbc.co.uk/1/hi/technology/4000365.stm

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