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How do you research keywords for SEO

Discussion in 'General Webmaster Helpdesk' started by UK WW ex member, Feb 3, 2007.

  1. UK WW ex member

    UK WW ex member New Member Webmaster

    Just wondering whter you let us know how do you research keywords for SEO or starting new sites.

    Then how you do to optimize the pages?

  2. temi

    temi Facilitator Webmaster

    I think the first thing to do when researching keyword for Search Engine Optimisation (well this is what I usually do) is to determine what goes in the meta tags and that of course depends on the industry you are targeting.
    And to that I will do a search in all leading search engines to find out what keywords their users are using to search for the product or services I am trying to sell.
    I will then find the four or five top keywords, incorporate it into the meta tags and the main body text and footer where possible and then start building link using the identified keywords.

    I am sure other people probably do it differently, some people use tools such as Overture Keyword (Keyword Selector Tool) tools to select keywords, other use Google sandbox tool (https://adwords.google.com/support/bin/answer.py?answer=6762&ctx=sibling) and some people use Keyword tracker (Keyword services for professional search engine optimization)
  3. UK WW ex member

    UK WW ex member New Member Webmaster

    Thanks temi,
    Waiting to hear from other experts also.
  4. inactive_jumpenjuhosaphat

    inactive_jumpenjuhosaphat Facilitator Webmaster

    I like your ideas. So far the most I've done is research using the inventory.overture.com keyword tool and researched my top competitors sites for the keyword they target. I usually try to start off with less competitive keywords, and work my way up to the more competitive keywords. Of course the sites that I have optimized have been in very high competition industries. For instance, there are literally thousands of sites for the television show Lost, and the keyword "lost" is the most searched term amongst the keywords I'm targeting. So what I did was start off with a less competitive keyphrase "Lost Forum". I am in the first page for that term, so now I am focusing more on the keyword "lost", and it'll be a much bigger job.

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