My site: www.bannerstar.co.uk General Is this site completed or is it still under construction, or due an major overhaul? A: The site is complete, but at just 3 months old is very new. MAIN QUESTION: What is the reason for living of this site? what do you want it to achieve for your clients and for your business. (Be aware this is the big one here, if YOU do not have specifics, then I personally will not be able to help you). Post answers like 'sell as much stuff as possible and make me rich' will see me ignore everything else from there down. A: There are many directories where webmaster can advertise their site. However, these directories hold THOUSANDS of links and hundreds of different sub catagories. How are people supposed to find and choose YOUR site within these mazes? There are sometimes options for 'premium' listings that put your link at the top of the pile, but the price for these places can be upward of Â£100 a month! BannerStar.co.uk was designed to allow webmasters to advertise their websites to a targeted audience, in a way which ensures their ad will be seen by interested parties, for a price which everyone can afford (currently less than Â£3 a month). Also, the site is open to free link exchanges from any webmaster with a UK themed site. In a nut-shell, BannerStar aims to give webmasters a cheap, yet high quality platform to advertise on. If completed: How long has the site been up? A: 3 Months SEO Do you have incoming links, how many? A: There are around 30 incoming links traded from a link exchange (allways adding more), and a myspace page which was started just 3 days ago and already generating traffic for the site (see www.myspace.com/bannerstar) What keywords are you targeting? A: Advertising, Business, Computing, Employment, Entertainment, General, Gifts, Property, Opportunities, Webmasters. Do you want your code reviewed for errors or improvements? A: No I]Marketing Who is your target market? A: Webmasters who operate small to medium online businesses + general UK consumer traffic. What sets your site apart from your competition? What are your unique selling points? Why will someone want to do business you? A: The unique design and advertising concept, the quality of the traffic and the affordability of the advertising packages. How important is usability? A: Very. Site must be very easy to use and understand. Why does the site exist, what does it aim to do? (inform, sell, online community, support , contact info only, etc) A: To provide a good quality, UK targeted advertising platform which is good value, and helps small web businesses grow by providing a high clickthrough and conversion rate. Design Do you want design suggestions? A: I would like comments on the design and usability, as well as any possible improvements which would make the site more user friendly and attractive towards UK based consumers and advertisers.