Dismiss Notice
Welcome to Our Community
Wanting to join the rest of our members? Feel free to sign up today.

What are Doorway Pages

Discussion in 'Search Engine Optimization' started by howinfo, Apr 25, 2010.

  1. howinfo

    howinfo New Member Webmaster

    What are doorway pages?
    I have heard people talking about doorway pages and I have also heard that search engines do not really like them as it is a bit of black hat technique.

    Can somebody explain me what does doorway page means and what are the benefits of using them.
  2. symonds1984

    symonds1984 New Member Webmaster

    A web page created for improving page rank of another page, Doorways page don’t give more information to the people viewing them.
  3. boggi

    boggi New Member Webmaster

    Doorway pages are Web pages designed and built specifically to draw search engine visitors to your website. They are standalone pages designed only to act as doorways to your site. Doorway pages are a very bad idea for several reasons, though many SEO firms use them routinely.

    As a rule of thumb, if you can't reach the page by following the site navigation, then it is a doorway page. You are not supposed to "visit" the page. Instead, you are just supposed to find it in the search results and then click through to get to the site in question. In essence, a doorway page is no more than a one-page click-through advertisement for a website. However, when you are searching, you don't want to visit one-page click-through advertisements for a website. You want to visit websites. Think of doorway pages as giant banner ads, only worse. You're searching for "widgets" and instead of getting a widget site, you get a page that says, "click here for widgets." You just did that! Now they're asking you to do it again. Are you going to click?

    The fact is that doorway pages don't do a very good job of generating traffic, even when they are done by "experts." Many users simply hit their back buttons when presented with a doorway page. Still, many SEO firms count those first visits and report them to their clients as successes. SEO Firm: "You got 140 visits to your site today!" Client: "But no one visited our products pages!"
  4. info02web

    info02web New Member Webmaster

    Doorway pages are web pages that are created for spamdexing, this is, for spamming the index of a search engine by inserting results for particular phrases with the purpose of sending visitors to a different page. They are also known as bridge pages, portal pages, jump pages, gateway pages, entry pages and by other names. Doorway pages that redirect visitors without their knowledge use some form of cloaking.
  5. arthur

    arthur New Member Webmaster

    well,i have listen alot about doorway pages, that they are not good with search engines,, they can be considered as black hate SEO, and many of the SEO firms are using them to improve their ranking..
  6. jackcalara

    jackcalara New Member Webmaster

    Doorway pages is show differ thing but linked and redirect on other page this is doorway. It use in black hat technique.
  7. khemu

    khemu New Member Webmaster

    I see many doorway pages getting high on search engines & attracting nice traffic without using black hat seo.

Featured Resources (View All)

Share This Page