Have you been thinking about Alexa Ranking and what exactly it is? Alexa ranking is one area about which few people know anything. Though it is not the case anymore, Alexa was primarily used by internet professionals. General public who uses the internet also tend to use Alexa nowadays and that is what makes it such a good public pick. To get to know about the status of your website or to compare your website with other competitors in the market, Alexa serves as a great medium. Is there anyone who is aware on how Alexa actually ranks its websites? Does anyone have a clue?