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Women plan online festive splurge

Discussion in 'eCommerce' started by temi, Nov 30, 2006.

  1. temi

    temi Facilitator Webmaster

    Women are more wary than men about internet security
    Women will drive online shopping this Christmas outspending men for the first time, according to internet research firm Nielsen Net Ratings.
    Average spending by women on festive gifts will rise to £240, eclipsing average male expenditure of £233.

    Nielsen said women were attracted by the convenience of buying goods online and tended to seek out big brand names.

    Retailers can look forward to a bumper online Christmas, it added, with 70% of internet users buying gifts online.

    full story: http://news.bbc.co.uk/1/hi/business/6195138.stm
  2. etechsupport

    etechsupport Guest

    Men seems have no time these days for shopping. -)
  3. daniel

    daniel Guest

    Or we just don't brag about it :)
  4. etechsupport

    etechsupport Guest

    Yes, especially if you are 40 plus. :)

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